RT Studio
RT Studio is a handcrafted ultra-premium carpet and rug brand produced by Royal Thai carpets. These rugs, designed in conjunction with celebrated textile designers, are incredible pieces of art made from luxurious materials, and can adorn and beautify any home.
Services
- Brand Research
- Brand Strategy
- Brand Identity
- Brand Expression
- Brand Collaterals
- Brand Book
- Environmental Branding
- Displays
- Photography
Solution
RT Studio rugs are ultra-premium, with a price point to match. LIQUID’s role was to define and position the brand clearly and articulate it from both a verbal and a visual point of view to ensure that it would appeal to high net worth individuals – art collectors, investors, those who are looking for unique pieces with which to decorate their homes. LIQUID also styled and produced the photoshoot of the products to help the audience visualise the beauty of the rugs and market them more effectively.